WSMW
From Wikipedia, the free encyclopedia
| WSMW | |
| City of license | Greensboro, North Carolina |
|---|---|
| Broadcast area | Piedmont Triad |
| Branding | 98.7 Simon |
| Slogan | We Play Everything |
| Frequency | 98.7 MHZ |
| Format | Variety Hits |
| Power | 100,000 watts |
| HAAT | 375 meters |
| Class | C0 |
| Facility ID | 71272 |
| Transmitter Coordinates | |
| Callsign meaning | W SiMon W |
| Owner | Entercom |
| Sister stations | WJMH, WPAW, WQMG-FM |
| Website | www.987simon.com |
WSMW / Simon FM) is a Variety Hits station licensed to Greensboro, North Carolina and serves the Piedmont Triad region, including High Point and Winston Salem. The Entercom outlet broadcasts at 98.7 MHz with an ERP of 100 kW (a signal so large it reaches as far as Charlotte, Raleigh, and Roanoke, Virginia).
[edit] History
In the 1970s and early 1980s the station was a Top 40 as WRQK, known as "K-99" and then "99-RQK." In 1985 the station changed to WKSI "98-7 Kiss FM," still playing Top 40 but would evolve to Modern-leaning Adult Top 40 by 1995 (after a brief stint as a country station "98-7 Kiss Country"). The station would also change its slogan to "The Point" in 1997 and by 2002 changed it again to "The Zone" and its calls to WOZN. In 2005 the station would join the list of stations embracing the Variety Hits concept by introducing "Simon" to the market. The slogan is a reference to the children's game "Simon Says," but it also refers to whatever the jockless station plays in its music library.
[edit] The station
The station has two regular hosts: Jeff Wicker and Skip "The Prize Guy". The radio station's morning show, The Wicker Show, is named after Jeff Wicker.
The station is partially dedicated to playing music of every genre, era, and style. Music ranging from today's hits to 80's music and older classics are played. Several slogans, such as "Random Rules" or "We play everything" demonstrate this dedication to a wide variety of music.
[edit] External links
|
||||||||||||||
