Work wear

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Work wear is defined as apparel worn at work especially at manual labor positions [1]. Often those employed within various trade industries elect to be outfitted in various forms of work wear as a way to either improve image to their customers or as a perk to employees.

Popular work wear brands, such as Carhartt TM, Dickies, DRI DUCK Wrangler Jeans, Walls Workwear, and Snickers Workwear, are the primary sources for work wear apparel.

The work wear clothing industry is growing[2] and consumers have numerous retailers to choose from Yahoo Business Directory. Buyers see work wear as the workhorse of the men's apparel business, one currently registering better increases than apparel overall. Chains that have made a commitment to the $1 billion work wear business report steady 6 percent to 8 percent annual gains in men's work wear [3].

Mass market retailers are wringing incremental sales out of work wear, making their stores destination outlets for the category [4]. Well-known retailers of work wear, such as Sears, JC Penney and Wal*Mart are very popular among consumers for direct sales.

As of late, other work wear retailers and work wear rental firms such as The Working Persons Store, Cintas, Gemplers, G&L Clothing, Snickers Workwear, ImagePlus and Aramark Uniform & Career Apparel have contributed to the growing number of retail choices available to potential work wear consumers.

Work wear product lines run a wide gamut, ranging from Career Apparel assortments to Flame Resistant Clothing to Safety Footwear.


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