WMVX

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WMVX

City of license	Cleveland, Ohio
Broadcast area	Greater Cleveland
Branding	Mix 106.5
Slogan	No rules. Just great music.
Frequency	106.5 (MHz) (Also on HD Radio) 106.5 HD-2 for AAA
First air date	1961 (as WXEN)
Format	Adult Hits
ERP	11,500 watts
HAAT	316 meters
Class	B
Facility ID	59594
Callsign meaning	a combination of Mix and Variety
Owner	Clear Channel
Sister stations	WAKS, WGAR, WMJI, WMMS, WTAM
Webcast	Listen Live
Website	www.wmvx.com

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WMVX is a commercial FM radio station in Cleveland, Ohio, USA, broadcasting at 106.5 MHz with a Variety Hits format. The station calls itself "Mix 106-5". Its transmitter is located in Parma, Ohio.

[edit] History

In the 1960s the station was WXEN, whose calls stood for founder Xenophon Zapis. WXEN was one of two Cleveland stations (the other being WZAK which Zapis later founded) that featured mostly nationality programming, that is, one or two hour programs devoted to music and programming for different nationalities, such as Polish, Slovenian or Hungarian, with program hosts speaking in the native language. It used the slogan "The Station of the Nations." Tuschman Broadcasting Company sold the station to Booth Broadcasting of Detroit in 1964. Booth American installed a rock format on March 13, 1977 with the name "ZIP 106" [1], changing the call letters to WZZP on March 21, 1977.

The station changed to WLTF on March 5, 1984 and had an adult contemporary format as "Lite Rock 106½." Its "Lovelite" jingles were created for the station by Jim Brickman in 1987. WLTF was Cleveland's number one radio station through the late 1980s and early 1990s [2], with its morning program hosted by "Trapper Jack" Elliott also rated number one. Billboard magazine named WLTF the "Adult Contemporary Station of the Year" in 1991. Soon other stations such as WQAL and WDOK started competiting head-to-head with similar formats and gaining market share. The station flipped to Hot AC and changed its call letters to WMVX on October 17, 1997. WMVX is a very gold based Hot AC station in its present incarnation, focuing on hit music from the 1980s.

[edit] Speciality Programming

Mix 106.5 often airs popular "Totally 80's Weekends" on holiday weekends such as Memorial Day, 4th of July, Labor Day, and even Halloween.

Mix 106.5 airs the nationally syndicated American Top 20 with Casey Kasem Sunday Mornings from 7am-10am.

Mix 106.5 airs the nationally syndicated Backtrax USA with Kid Kelly Sunday Evenings from 8pm-Midnight. The 80's version runs 8-10 and the 90's version runs 10-Midnight.

[edit] External links

v • d • e Radio stations in the Cleveland, Ohio market (Arbitron #28) (R&R info)

By FM frequency	88.3 • 88.7 • 89.1 • 89.1 • 89.3 • 90.3 • 91.1 • 91.5 • 92.3 • 93.1 • 95.5 • 96.5 • 97.1 • 98.5 • 99.5 • 100.7 • 102.1 • 103.3 • 104.1 • 104.7 • 104.9 • 105.7 • 106.5 • 107.3 • 107.9

By AM frequency	850 • 930 • 1000 • 1040 • 1100 • 1220 • 1260 • 1300 • 1320 • 1330 • 1380 • 1420 • 1460 • 1490 • 1540

By callsign	WABQ • WAKS • WBWC • WCCD • WCLV • WCPN • WCRF • WCSB • WDLW • WDOK • WELW • WENZ • WEOL • WERE • WFHM • WGAR • WHK • WHKW • WJCU • WJMO • WJTB • WKFM • WKHR • WKKY • WKNR • WKRK • WKSU • WMJI • WMMS • WMVX • WNCX • WNWV • WNZN • WOBL • WQAL • WREO • WRUW • WTAM • WWGK • WWMK • WZAK

Defunct Stations	WATJ • WBKC • WBOE • WIXY • WRMR • WWIZ

Ohio Radio Markets: Akron • Canton • Cincinnati • Cleveland • Columbus • Dayton • Lima • Marietta • Toledo • Youngstown-Warren Other Ohio Radio Regions: Ashtabula • Ironton • Mid-Ohio • Sandusky See also: List of radio stations in Ohio plus Radio stations in Southwestern Ontario