WLBC-FM

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WLBC
City of license Muncie, Indiana
Branding 104.1 WLBC or B 104
Slogan Today's Best Music
Frequency 104.1 MHz
Format Hot AC
ERP 41,000 watts
Class B
Owner Backyard Broadcasting
Website www.wlbc.com


WLBC is a small market sized FM radio station located in Muncie, Indiana. The WLBC call letters were originally used on its AM station at 1340kHz (the present day WXFN) and also used as WLBC-TV Channel 49 before it became public television station WIPB in the 1970s. Its current format is Hot A/C (Hot Adult Contemporary), featuring an adult blend of the 80s, 90s, and today. In the 1970s WLBC-FM was one of the first Indiana FM stations with a contemporary hit format competing with crosstown AM daytimer WERK (now an FM station) which at first used the "Solid Gold" automated hit music package produced by Drake-Chenault Enterprises while WLBC-AM aired traditional middle of the road programming.

WLBC-FM is currently owned by Backyard Broadcasting whose Eastern Indiana cluster includes WERK 104.9 FM / WURK 101.7 FM (simulcasting as Werk Oldies), WHBU 1240 AM (NewsTalk radio), WXFN 1340 AM (ESPN Radio) and WHTY 93.5 FM / WHTI 96.7 FM (simulcasting as "the Max" Maximum Classic Rock)

The WLBC-FM staff includes Steve Lindell, who serves as Vice-President and Station Manager. Sean Mattingly is the Director of Technical Operations (Chief Engineer).

[edit] History

WLBC was established as an AM station in the home of broadcasting pioneer Don Burton on South Jefferson Street in Muncie.[1]

An early employee was Chris Schenkel, who was well-known as an ABC-TV sports broadcaster.[2] Schenkel came to WLBC after working at WBAA as a premedical student at Purdue University.

[edit] External links

[edit] Notes and references