WIL-FM

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WIL-FM
Broadcast area Missouri/Illinois
Branding New Country
Slogan "#1 for Today's Country Music"
Frequency 92.3 (MHz) (Also on HD Radio)
Format Country
ERP 99,000 Watts
Class C
Callsign meaning Watch It Lead
Owner Bonneville International
Website http://www.wil92.com

WIL-FM (92.3 FM) is a 99 kilowatt radio station in St. Louis, Missouri. The station serves the St. Louis metropolitan area. Bonneville International is the station licensee, authorized by the Federal Communications Commission. Its transmitter is located in St. Louis.

[edit] Format

WIL-FM plays a variety of country music in St. Louis. WIL-FM personalities include Cornbread and Pat James, Bo Matthews, and Derrick Keith. It is the top rated Country station in St. Louis and was nominated for a CMA Award in the Fall of 2006. WIL-FM is programmed by Greg Mozingo. Danny Montana is the Music Director.

[edit] History

WIL radio was incarnated on January 31, 1925, during radio's infancy. Radio was starting to become more common, as the St. Louis Post Dispatch, St. Louis University, Stix, Baer & Fuller and Concordia Seminary all owned radio stations in the city.

The St. Louis Star, which is no longer in print, wanted to own a radio station. They struck some kind of deal with WIL's original owner, Benson Broadcasting. While no details of the agreement have been found to date, copies of the Star from that time period refer to WIL as "The St. Louis Star Station." Its center of operations was the Star Building at 12th and Locust. The call letters had just been changed from the original WEB, and the owners, the Benson family, used their relationship with the Star to gain a lot of promotional print.

[edit] External links