Whrrl

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Whrrl
Image:Whrrl logo.gif
URL www.whrrl.com
Type of site social networking
Available language(s) English
Owner Pelago Inc
Created by Pelago Inc
Launched October 2007
Current status active

Whrrl is a social discovery service developed by Seattle based Pelago Inc.[1]

Contents

[edit] Site Overview

The service was launched in October 2007 as a social networking and discovery site that allows both web and mobile users to find, explore, share, meet up at, and rate points-of-interest in their cities.[2]

According to the company's webpage, Whrrl is currently available across the United States with detailed content in 17 metro areas:

Pelago has also announced it will be expending into Europe and Asia.[3]

[edit] Pelago Inc

The company was founded by Amazon.com veterans Jeff Holden and Darren Vengroff. In November 2006, Pelago, Inc completed Series A financing backed by Kleiner, Perkins, Caufield & Byers; Trilogy Equity Partners; and Bezos Expeditions.[4] It is also the first product to be financially backed by the iFund.

In May of 2008, Pelago announced a second round of funding totaling $15 million led by Deutsche Telekom, followed by India-based Reliance and DAG Ventures.[5]

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[edit] External links