When Spicy Meets Sweet

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When Spicy Meets Sweet
Format Competition, Reality, Dating
Created by MTV and Doritos
Starring NEXTORNOT.com finalists
Country of origin USA
No. of episodes 18
Production
Running time approx. :05 (per episode)
Broadcast
Original channel MTV
Original airing April 18th, 2008
External links
Official website

When Spicy Meets Sweet is an interstitial mini-Reality television program produced by MTV and Doritos. The micro-series premiered on April 18th, 2008 between 2pm -- 5pm ET/PT during MTV's Friday programming block, now dubbed "Spicy Sweet Fridays."[1]

Contents

[edit] Plot

The 18-episode reality-dating series began airing on April 18th, 2008 when fans saw what happened as spicy girls and sweet guys were matched up to go on dates. Throughout the short-form series, cast members took on some of the most unpredictable dating experiences of their lives, all captured on film and watched by millions. Viewers saw their chosen sweet guys go on spicy dates such as a trip to the tattoo and piercing parlor, while their chosen spicy girls explored their sweeter side on dates such as volunteering at a senior citizens center. At the ending of the dates, there was an elimination process, leaving only one date for each.[2]

[edit] Finale

Friday May 9th fans will have their say when they tune in to watch two remaining spicy-sweet couples compete in a series of challenges Viewer votes will determine which spicy-sweet pair will star in a national commercial for new Doritos Spicy Sweet Chili tortilla chips that will air exclusively on MTV and MTV2 this summer.[3]

[edit] Cast

Brendan, Drew, and TJ of Spicy meets sweet.
Brendan, Drew, and TJ of Spicy meets sweet.

Dates

Sweet Guys

Spicy Girls

[4]

[edit] Doritos, MTV affiliation

In February of 2008, Doritos and MTV invited fans across the country to submit their profile on Doritos' website snackstrongproductions.com for a chance to be cast on the new reality dating series. To support this first-of-its-kind, multi-media program, MTV re-branded its popular web site www.nextornot.com as spicyandsweet.nextornot.com to serve as an interactive community for hopefuls to submit their profiles. Between February 25 and March 16, online viewers helped to determine the four spicy girls and four sweet guys to be cast in the show by the amount of time spent on their favorite profiles. The web site has garnered more than 19 million page views, with users averaging more than 30 minutes on the site per visit. "When Spicy Meets Sweet" is the evolution of the Doritos brand allowing consumers to be in control. in 2007 the Doritos brand aired two consumer-created commercials during Super Bowl XLI as part of the first Doritos "Crash the Super Bowl" challenge.[5]

Doritos was the main sponsor of Wolverhampton Wanderers F.C. for the 2002/03 and 2003/04 seasons, the latter of which was spent in the English Premier League. Doritos officially sponsored the "Hail to the Cheese Stephen Colbert's Nacho Cheese Doritos 2008 Presidential Campaign Coverage."[6] The money given to Colbert could not be used to directly fund his campaign, so he used the money to fund The Colbert Report. He claimed that he would not use his show to plug Doritos, but plugged the chips during these claims. After the campaign flopped, Colbert joked that "his body will stop producing bright orange waste."[7] In March 2008, Colbert partnered with Doritos, specifically the Spicy Sweet Chili flavor, to promote his Philadelphia-based coverage of the Pennsylvania primaries.[8]

[edit] NextOrNot.com

MTV debuted NextOrNot.com, the online companion to the series, in October 2007. Inspired in equal part by ratings sites such as HotOrNot.com and online social networks like Myspace, Nextornot.com allows users to browse through a library of user profiles featuring prominent pictures and personal information. Time spent by site users looking at each profile is logged, and at the end of each day the user whose profile has received the highest cumulative viewing time appears on MTV as the "Hottie of the Day."

[edit] External links

[edit] References