Welcome Wagon
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Welcome Wagon is a nationwide business who contacts new homeowners after relocation, providing them with coupons and advertisements from local businesses.
The company was founded in 1928, by Thomas Briggs in Memphis, Tennessee. At that time, Welcome Wagon "hostesses" would visit new homeowners with a gift basket containing samples, coupons, and advertising from contributing businesses. These home visits continued for over 50 years until the early 1980s, when changing demographics meant few homeowners would be at home when representatives called.
Today, Welcome Wagon is a company headquartered in Plainview, New York, with local representatives throughout the United States. Welcome Wagon still markets to new residents through mail, telemarketing calls, and online.