Web 1.0

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Web 1.0 refers to the state of the World Wide Web, and website design style before the Web 2.0 craze, and included most websites in the period between 1994 and 2004. It is important to note that "Web 1.0" is a retronym. That is to say that it has been retroactively named only after the introduction of the term "Web 2.0", and has very loosely defined boundaries. For the most part websites were a strictly one-way published media, similar to the Gopher protocol that came before it.

Personal web pages were common in Web 1.0, consisting of mainly static pages hosted on free hosting services such as Geocities, nowadays dynamically generated blogs are more popular, often keeping real-time statistics and allowing for readers to comment on posts.

At the Technet Summit in November 2006, Reed Hastings, founder and CEO of Netflix, stated a simple formula for defining the phases of the Web:

Web 1.0 was dial-up, 50K average bandwidth, Web 2.0 is an average 1 megabit of bandwidth and Web 3.0 will be 10 megabits of bandwidth all the time, which will be the full video Web, and that will feel like Web 3.0.

Reed Hastings

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[edit] Design elements of a typical Web 1.0 website

  • Static pages instead of dynamically generated content
  • The use of Framesets
  • Proprietary HTML extensions such as the <blink> and <marquee> tags introduced during the first browser war
  • Online Guestbooks
  • GIF buttons, typically 88x31 pixels promoting web browsers and other products[1]
  • HTML forms sent via Email - A once common method for submitting HTML forms was via email[2]. A user would fill in a form, and upon clicking submit their email client would attempt to send an email containing the form's details.


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