We'ar
From Wikipedia, the free encyclopedia
| We'ar | |
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| Type | Private |
| Founded | Waiheke Island, New Zealand, 2004 |
| Headquarters | Waiheke Island, New Zealand, Ubud, Bali |
| Industry | Clothing Manufacture |
| Website | we-ar.it |
We'ar it is an ethical clothing company that produces cotton-based yoga garments. The company was founded by Jyoti Morningstar in 2004. The garments are designed in New Zealand (Aotearoa) and manufactured in Ubud, Bali. $1 from every garment sold is put toward social and ecological initiatives.
[edit] Garments
The majority of the garments are designed to be worn while practicing yoga. They are made from 100% cotton and lined with hand-printed textiles, based on Japanese kimono design. The garments are sold through boutiques in New Zealand, Hong Kong, Singapore and Taipei.
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