WCOW-FM

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WCOW-FM
City of license Sparta, Wisconsin
Broadcast area La Crosse area
Branding (Cow) 97 Country
Frequency 97.1 MHz
Format Country music
Audience share 14.8, #1 (Sp'05, R&R[1])
HAAT 179.0 meters
Class C1
Facility ID 61682
Transmitter Coordinates 43°58′6.00″N 90°51′35.00″W / 43.9683333, -90.8597222
Affiliations CNN Radio
Owner Sparta-Tomah Broadcasting Co., Inc.
Website cow97.com

WCOW (97.1 FM, "Cow 97") is a country music radio station licensed to Sparta, Wisconsin that serves "Midwisconsin" and the La Crosse and La Crescent communities on the nearby Mississippi River separating Minnesota and Wisconsin. The call sign has previously been used by other broadcasters, including a station that existed from 1951 to 1957 (58?) in Minneapolis-St. Paul before being renamed as WISK.

[edit] References

  1. ^ "La Crosse Market Ratings", Radio and Records. 

[edit] External links