WCNN

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WCNN
Image:WCNN680.PNG
City of license North Atlanta, Georgia
Broadcast area Atlanta metropolitan area
Branding 680 The Fan
Slogan Atlanta's Sports Station
Frequency 680 kHz
First air date 1967
Format Sports/Talk
Power 50,000 Watts daytime,
10,000 Watts nightime
Class B
Facility ID 56389
Transmitter Coordinates 33°57′42″N 84°15′46″W / 33.961551, -84.262776
Callsign meaning W
Cable
News
Network
(CNN Headline News, the former news radio format carried by the station)
Former callsigns WRNG, WGTW
Affiliations ESPN Radio
Owner Dickey Broadcasting Company
Webcast Listen Live
Website 680thefan.com

WCNN is an AM station broadcasting on a frequency of 680 kHz and serving the Atlanta radio market with a sports radio format. The station is commonly known by the on air branding as "680 The Fan". The last three letters of its callsign represents the Cable News Network. The station formerly broadcast the audio portion of the CNN Headline News channel along with some local news and commercials, a news radio format that the station pioneered in the 1980s and re-appeared on the station during the station's history[1]. WCNN broadcasts with a power of 50,000 Watts during the daytime, and 10,000 Watts during nighttime and is actually licensed to North Atlanta with transmitter and towers located near Norcross, Georgia (in the northern Atlanta suburbs).

[edit] History

"680" began as WRNG, Atlanta's first talk radio station[2]. The last three letters of the callsign represented the station's branding as "Ring Radio". It was the first broadcast home of talk radio personality Neal Boortz, now on WSB and syndicated nationally[3]. In 1982, the station began an experiment by broadcasting the audio feed of CNN Headline News[4]. The call letters were changed to WCNN[5]. While no longer on WCNN, the CNN Headline News audio feed continues today on many radio stations in the United States as a satellite-delivered service of Westwood One.

In February 1987, the station temporarily switched to a Adult standards radio format and changed its call letters to WGTW[6][7]. The last three letters of the WGTW representing the movie Gone with the Wind. The station went by the branding "Stardust 680" during that time[8][9]. The radio format failed to gain ratings in the market. In late 1988, The station became WCNN All News 680, with a 24 hour local news format. The CNN Headline News audio and returned in June 1990 when the local all news format failed to generate sufficient ratings. [10][11]. In 1995, WCNN was leased to Cox Radio for a 5 year term. The radio format was switched to Sports Talk as "680 The Fan"[12][13]. In 1998, the format switched to news/talk to compliment WSB's programming[14]. In 2000, when the LMA expired, control of WCNN returned to Dickey Broadcasting[15]. "680 The Fan" branding and the sports radio format returned to WCNN[16][17].

WCNN carries the Atlanta Thrashers (NHL hockey) and the Auburn Tigers (college football) radio networks. WCNN is also an affiliate of ESPN Radio.

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