Venture Science Fiction Magazine

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July 1958 issue of Venture; the last issue of the first version of the magazine. The cover is by Ed Emshwiller, illustrating Lester del Rey's "Lady of Space".
July 1958 issue of Venture; the last issue of the first version of the magazine. The cover is by Ed Emshwiller, illustrating Lester del Rey's "Lady of Space".

Venture Science Fiction Magazine was a digest-sized US science fiction magazine published from 1957 to 1958, and revived for a brief run in 1969 and 1970. Ten issues were published of the 1950s version, with another six in the second run. It was founded in both instances as a companion to the successful Magazine of Fantasy and Science Fiction, with Robert P. Mills as editor in the 1950s and Edward L. Ferman for the later edition. A British edition appeared of the first version, which lasted for 28 issues; it reprinted material from The Magazine of Fantasy and Science Fiction as well as from the US edition of Venture.

Contents

[edit] Publication history

Venture's first issue was dated January 1957. The magazine, with Robert P. Mills as editor, was started as a companion to The Magazine of Fantasy and Science Fiction (F&SF}, published at that time by Fantasy House. Mills was managing editor of F&SF throughout Venture's first run; he became editor of F&SF shortly after Venture ceased publishing in July 1958. The editorial philosophy was laid out by Joseph W. Ferman, the publisher, in the first issue: "strong stories of action and adventure... There will be two prime requisites for Venture stories: In the first place, each must be a well told story, with a beginning, middle and end; in the second place, each must be a strong story — a story with pace, power and excitement." This bias towards action-oriented adventure sf led to rather more sex and violence than appeared in the competitive magazines, and one critic has commented that the magazine was perhaps five or ten years ahead of its time.[1][2][3]

Venture kept to a steady bimonthly schedule for ten issues, but ultimately was cancelled in the summer of 1958, having failed to gain enough circulation. A little over ten years later, a new edition appeared, again as a companion to F&SF. This time the magazine was quarterly; the first issue was May 1969, and it was edited by Edward L. Ferman, who was also the editor of F&SF. There was no statement of editorial intent for this version, but the policy was straightforward: a novel was presented in each issue. Though these were substantially cut, they took up the majority of each issue, with the result that the other stories tended to be very short. As in the first incarnation, the contents were of reasonably good quality, with contributions from well-known writers. However, the magazine was no more successful than before, and lasted for only six quarterly issues; the last issue was August 1970.[2]

[edit] Contents

August 1970 issue of Venture; the last issue. The cover is by Bert Tanner.
August 1970 issue of Venture; the last issue. The cover is by Bert Tanner.

Venture published some notable fiction in each of its incarnations. The first version included the following:[3]

With the July 1957 issue, Theodore Sturgeon began a book review column, "On Hand . . . Offhand", which ran in every issue thereafter. Venture was also the place that "Sturgeon's Law" first saw print. This adage is now usually seen in the form "90% of everything is crap". It was formulated by Sturgeon in about 1951, and a version of it appeared in the March 1958 issue of Venture, under the name "Sturgeon's Revelation".[4] The January 1958 issue saw a science article by Isaac Asimov; these also continued to the last issue of Venture, for a total of four articles. In November 1958 Asimov began publishing these articles in F&SF, and began a series that ran for an astonishing 399 consecutive articles; it is not often remembered that the series actually began in F&SF's shortlived companion magazine.[3]

An editorial, "Venturings," appeared in each issue of the first series; this was usually written by Mills, but Joseph Ferman used the first one as a platform to declare editorial policy, and Mills occasionally turned the column over to letters from sf figures. The very last editorial, in July 1958, featured a eulogy of C.M. Kornbluth by Frederik Pohl, and one of Henry Kuttner by Theodore Sturgeon. Both Kornbluth and Kuttner had died within two months of each other in the spring of that year.[3]

The 1950s version used Ed Emshwiller for eight of the ten covers. Emshwiller also contributed interior illustrations in the first issue, but the main interior artist was John Giunta, with John Schoenherr contributing some of his earliest work to several of the later issues.[3]

The second version of Venture included several novels; these were cut significantly for the magazine. They included:[3]

The short fiction included little of note, though Reginald Bretnor contributed a Feghoot story to each issue. It also included:

  • "The Snows Are Melted, the Snows Are Gone", by James Tiptree, Jr. (November 1969). One of Tiptree's earlier stories.
  • "Breaking Point", by Vonda McIntyre (February 1970). This was McIntyre's first story, but, perhaps because it was published as by "V.N. McIntyre", it has been missed by several bibliographers.[5]

Ron Goulart contributed a regular book review column to each issue of the second incarnation. This version of Venture did not credit the artists, but most of the covers were signed by Bert Tanner, who was listed on the masthead as the art director. Tanner also contributed much, but not all, of the interior art; other artists who can by identified by their signatures include Ed Emshwiller, Derek Carter and Bhob Stewart, who illustrated Tiptree's story in the November 1969 issue.[3]

[edit] Bibliographic details

For the first incarnation, Venture was priced at 35 cents throughout, and maintained a 132 page count along with a regular bimonthly schedule, starting with January 1957 and ending with the July 1958 issue. The first volume had six numbers, and the second had four. The second version began in May 1969 with volume 3 number 1, and maintained a regular quarterly schedule till the last issue in August 1970. It was priced at 60 cents for each of these issues, and like its predecessor had a page count of 132.[3]

There was a British issue, which began in November 1963, and ran for 28 numbered issues, through February 1966. It was issued by Atlas Publications, and was founded to replace the British edition of Analog Science Fiction, which had been replaced by direct imports of the US originals. It printed material from both the US version of Venture and also from the US edition of F&SF. Atlas Publications also ran a UK reprint of F&SF, but this ceased publication in June 1964. The UK edition of Venture's selections from F&SF did not overlap with material already reprinted in the UK edition of F&SF.[2]

[edit] References

  1. ^ Ashley, Michael (1978). The History of the Science Fiction Magazine Part 4 1956-1965. London: New English Library, 22. ISBN 0-450-03438-0. 
  2. ^ a b c Tuck, Donald H. (1982). The Encyclopedia of Science Fiction and Fantasy: Volume 3. Chicago: Advent: Publishers, Inc., 604. ISBN 0-911682-26-0. 
  3. ^ a b c d e f g h See the individual issues.
  4. ^ Science Fiction Citations: Sturgeon's Law (html). Retrieved on 2007-03-07.
  5. ^ See for example [1993] in Clute, John & Nicholls, Peter: The Encyclopedia of Science Fiction. New York: St. Martin's Press, Inc., 757. 

[edit] External links