Wikipedia:Vanispamcruftisement

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Shortcut: WP:VSCA

Vanispamcruftisement (IPA: /væ.nə.spæm.kɹəf.ʼtaɪz.mənt/; sometimes abbreviated as vanispamcruft or VSCA) is a portmanteau comprising several editorial faults which some Wikipedians see as cardinal sins: vanity (i.e., conflict of interest), spam, cruft, and advertisement.

The term was coined by Freakofnurture to describe an article nominated for deletion which exhibited all the above properties, being an article apparently created by the owner of a small company, about that company, name-checking the owner of the firm with a brief resume of his skills, and in respect of a company whose products appeared on the face of it to be of strictly limited appeal outside the world of geekdom.^[1]