Tuborg Brewery

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Tuborgs Fabrikker
Location Flag of DenmarkCopenhagen, Denmark
Owner(s) Carlsberg
Year opened 1873
Active beers
Grøn Tuborg Pilsner
Blå Tuborg
Hvid Tuborg
Guld Tuborg
Fine Festival
Tuborg Classic Pilsner
Tuborg Classic Gylden
Tuborg Classic Hvede
Tuborg Super Light Non-alcoholic
Seasonal beers
Tuborg Julebryg Christmas Beer
Tuborg Påskebryg Easter Beer

Tuborg is a Danish brewing company founded in 1873 by Carl Frederik Tietgen. Since 1970 it has been part of Carlsberg

Contents

[edit] Introduction

Tuborg initially produced pale lager for the Danish market. It merged with United Breweries in 1894, which then entered into a profit-sharing agreement with Carlsberg in 1903. In 1970, United Breweries was acquired by Carlsberg.

Today, they make lager for global export, as well as a variety of continental styles for both domestic and foreign markets.

[edit] Brands

Tuborg sell a variety of beers in over 26 countries including: Tuborg Green, Tuborg Lemon, Tuborg Christmas beer, Tuborg Gold.

Tuborg Green has been extremely successful in Eastern Europe, especially in Russia where the brand has seen double digit growth for a number of years and is now the largest premium international beer in the country.

Part of the brand's success has come from its strong links to music in Eastern Europe and by being one of the first beers in the market to launch the the innovative ring pull cap.

[edit] Trivia

In deployed locations mostly in the Middle East, U.S. Troops who are at bases and areas allowing alcohol consumption prefer Tuborg for its relatively high alcohol content (4%) compared to American beers (Between 3.5 and 4%). Only because the rationing of beers calls for no more than 2 or 3 beers in deployment areas allowing alcohol consumption in line with religious values.

The street "Tuborgvej" in Copenhagen, Denmark is named after the Tuborg brewery.

[edit] References

[edit] External links