TrueBlue
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TrueBlue is a popular brand of blueberry juice available in grocery and convenience stores throughout the US and Canada. The product is manufactured by Leading Brands, Inc (NASDAQ: LBIX) headquartered in Vancouver, British Columbia.
TrueBlue is made from both wild and cultivated blueberries grown across North America. TrueBlue blueberry juice is often compared to cranberry juice as it provides many similar health benefits, however, as blueberries are naturally sweeter than cranberries, TrueBlue does not require as much sugar to sweeten the juice resulting in half as many calories compared the Ocean Spray brand of cranberry juice. TrueBlue is considered a juice cocktail as it is mixed with other juices such as grape juice, but blueberry juice is still the major juice ingredient.
The product is packaged in hot-fill PET bottles at the company's own facilities. The juice is pasteurized therefore does not require any added preservatives. This heating and processing does not affect the antioxidant properties of the juice.
[edit] External links
- TrueBlue Blueberry Juice The Official Web-site for TrueBlue Blueberry Juice