Transforming robots

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Transforming Robots was a very popular toy concept in the 1980's. The main feature was that an everyday object, machine or animal could transform into a robot. Toylines that used this concept are

• Transformers (Hasbro/Takara) a very popular franchise pitting two robot factions against each other. The robots could transform into a wide range of things, from insects to airplanes.
• Gobots,Machine Robo (Tonka/Bandai) mostly die-cast toys where the robots could transform into machines like cars, boats and airplanes
• Rock Lords (Tonka/Bandai) a very creative concept where the main idea was the robots could transform into rocks
• McRobots the way of the McDonald's company to capitalize on the transforming robot boom - here robots could transform into company products such as french fries or a hamburger.