The Superstation

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The Superstation
Broadcast area United Kingdom.
Frequency Various.
Format
Owner Richard Branson.
For the category of United States television broadcasters, see Superstation. For the Orcadian community radio station, see The Superstation Orkney.

The Superstation was set up as an over-night sustaining service for Independent Local Radio. The station broadcast from 10.00pm until 6.00am on many of the UK's commercial radio stations.

Contents

[edit] Brief History

The station was backed financially by Richard Branson. After the stations in London decided not to take the service the station found it hard to encourage companies to advertise with them [1]. This led to many of the original high profile presenters/celebrities leaving.

[edit] Jingles

The station had a sung jingle package produced by Midlands based music producer Muff Murfin, these jingles were originally created for W.T.R.K-"Electric 106" in the U.S. All of the original presenter line-up had their own name "shouts", the newer presenters generally used their own name idents. The station also had American voice-over style sweepers voiced by J.R Nelson who was part of the Z100 morning crew. Some of the more famous ones went:-

"Hot, H - O - T, The hits of today and the hits of tomorrow!"
"Beaming live from the starship voyager 23 thousand miles above the planet earth, this is The Superstation."
"The biggest, the brightest and the best, this is The Superstation."

[edit] Presenters

[edit] Miscellaneous

  • Although The Superstation was initially based in London, it later came from Key 103's studios in Manchester.
  • Thursday night on Erica Hughes' show was home of 'The Brian Bumble Bee' poetry spot, carrying on the spot initially launched on Red Rose Radio.