The Natori Company
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| The Natori Company | |
|---|---|
| Type | Private |
| Founded | New York, 1977 |
| Founder | Josie Natori |
| Headquarters | New York, United States |
| Area served | Worldwide |
| Key people | Josie Natori |
| Industry | Fashion and leisure |
| Divisions | Josie Natori, Natori, Josie, Cruz |
| Website | www.natori.com |
- For the designer, see Josie Natori
Contents |
[edit] Introduction
The Natori Company is a women's fashion company based in New York. The company designs and manufactures lingerie, sleepwear, loungewear, underwear and other high-end women's fashion to upscale department stores in the US, and to at least 15 countries internationally. [1] In addition to women's clothing, the company is also in the home furnishings industry, and recently signed a licensing deal to sell Natori perfume. [2] Natori also started a limited men's line in 2006.
[edit] History
The company was founded by Josie Natori, a native Filipino. After starting her career on Wall Street at Merrill Lynch, where she rose the ranks to become the first female Vice President in Investment Banking, [3] she decided to pursue a childhood dream of being an entrepreneur. After considering a number of other entrepreuneurial ventures from opening a McDonald's franchise, to reproducing antique furniture, she settled on fashion after a buyer at Bloomingdale's suggested she lengthen some peasant blouses sent to her from her native Philippines. The altered garments were sold as nightshirts. [4]
[edit] The Natori Company Today
The company celebrated its 30th anniversary in November, 2007, with a dinner that was attended by CEO's and top executives of the company's main upscale vendors, including Saks, Nordstrom, Neiman Marcus, and Bloomingdale's. [1] The company has expanded its product offerings, and in May, signed a global fragrance licensing deal with Parlux Fragrances. The perfume is set to debut in the US in September, 2009, with international distribution to follow. [2]
[edit] References
- ^ a b Natori celebrates 30 years at breakneck pace.. New York Sun. Retrieved on [[May 15, 2008]].
- ^ a b Parlux Fragrances, Inc. Partners with The Natori Company to Launch Luxurious New Fragrance. MarketWire. Retrieved on [[May 15, 2008]].
- ^ The Ellis Island 2007 Family Heritage Awards - 2007 Recipients. The Statue of Liberty - Ellis Island Foundation. Retrieved on [[May 15, 2008]].
- ^ Josie Natori Turns Dressing Inside Out. Time. Retrieved on [[May 15, 2008]].
