The Magic Window

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The Magic Window
promotional photo of Betty Lou Varnum in The House with the Magic Window
Format	children's program
Starring	Betty Lou Varnum
Country of origin	United States
Production
Running time	30 minutes per episode
Broadcast
Original channel	ABC affiliate WOI-TV, Ames, Iowa
Original run	1951 – 1994

The Magic Window (also known as The House with the Magic Window) was an American children's television program broadcast on ABC affiliate WOI-TV in Ames, Iowa from 1951 to 1994. With a run of 43 years, it was the longest running children's television program in American history. (Bozo's Circus technically had a longer run, however it was made in many different local markets by different producers.). For all but the first three years of the show, it was hosted by Betty Lou Varnum, a pioneer in central-Iowa broadcasting.

Betty Lou Varnum, who is best known for The Magic Window, but was versatile enough to host such other shows as a teen dance party, election coverage, and a call in 'issues' show, hosted the show, along with a cast of puppets such as Gregory Lion, Dusty the Unicorn, and Catrina Crocodile. The heart of the show was Betty Lou teaching kids a new craft each episode (using kid-safe items such as construction paper, safety scissors, and cellophane tape). The puppets would help out by opening the curtain to the screen on which various featurettes were shown. These included episodes from Tales of the Riverbank, Felix the Cat, and a series called "Lets Be Friends" which introduced viewers to a child from another city or country, sharing their culture and lifestyle.