The Avenues (shopping mall)
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| Avenues Mall | |
| Facts and statistics | |
|---|---|
| Location | Jacksonville, Florida, United States |
| Opening date | 1990 |
| Management | Simon Property Group |
| Owner | Simon Property Group |
| No. of stores and services | 165 |
| No. of anchor tenants | 5 |
| Total retail floor area | 1.32 million ft² |
| Parking | 5,000 |
| No. of floors | 2 |
| Website | St. Johns Town Center |
The Avenues is an indoor shopping mall located on the southside of Jacksonville, Florida. It is located at the intersection of U.S. Route 1 (Phillips Highway) and Southside Boulevard near Interstate 95. The mall opened in 1990 with four anchor stores; Gayfers, Dillard's, JCPenney and Sears. The Gayfers anchor store was later converted to a Belk store. A Parisian department store was built later. The mall has two shopping levels and contains a parking garage. It is owned by Simon Property Group. Some of the 165 stores[1] inside of the mall include: Gap, Pottery Barn, GameStop (formerly EB Games), Aéropostale, Abercrombie & Fitch, Oakley, Express, Ann Taylor, Williams-Sonoma, and Coach.
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[edit] Renovation
A $10.5 million renovation of The Avenues was completed in April, 2005 and included a newly designed entryway, stained glass windows, a neutral color scheme that includes Italian limestone flooring on its lower level and new lounge chairs, benches and lamps; new restrooms, lighting, ceilings and a children's "soft" play area.
The Avenues is positioned for its market of young, family-oriented customers with mid- to upper level incomes who are involved in their communities.[2]
[edit] Lineup change
On August 2, 2006, Saks Incorporated announced an agreement to sell its Parisian specialty department store business to Belk, Inc.[3] Shortly thereafter, the Avenues Parisian store was briefly closed and converted into a Belk Men, Children and Home store. The original Belk store catered to Women.
The mall was also frequented by Jennifer Lopez and Ben Affleck while the couple was still together. The mall is close to Affleck's waterfront home on exclusive Hampton Island in southern Georgia (U.S. state).
The mall was home to an official store for Super Bowl XXXIX which was played in Jacksonville in February 2005.
[edit] Current anchor stores
- Dillard's (210,104 sq. ft.)
- J.C. Penney (123,029 sq. ft.)
- Sears (125,330 sq. ft.)
- Belk (181,460 sq. ft.)
- Belk Men, Children and Home (116,298 sq. ft.)
[edit] Former anchor stores
[edit] References
[edit] External links
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