The Apprentice (UK Series One)

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The Apprentice UK
 
Series One
For other Apprentice (UK) series see: Series Two; Series Three; Series Four.

Series One of The Apprentice television programme was broadcast in the UK from 16 February to 11 May in 2005. The format of the UK version was very similar to that of the US original. The format was licensed by RTL Group and the programme produced for the BBC by RTL's Talkback Thames division. It was shown on BBC Two on Wednesday evenings over twelve weekly episodes. The winner was to become an apprentice to Sir Alan Sugar.

The winner was Timothy Campbell, previously a transport manager at London Underground, who beat Saira Khan in the final. Sir Alan said that he chose Tim as the winner because of his likeness to his East End self.

Contents

[edit] Candidates

See also: The Apprentice candidates, Series One

There were fourteen candidates for this series, and they were initially separated into two teams by gender. The women chose the name First Forte for their team, while the men named their team Impact.

The candidates were:

Name Age * Occupation
Lindsay Bogaard 35 Communications Manager
Timothy Campbell 26 Transport Manager
Raj Dhonota 30 Internet Entrepreneur
Rachel Groves 32 Charity Fundraiser
Saira Khan 34 Sales Manager
Ben Leary 29 Headhunter
Adele Lock 29 Retail Manager
James Max 34 Investment Banker
Adenike Ogundoyin 30 Restaurant Manager
Matthew Palmer 39 Mature Student
Miranda Rose 26 Managing Director
Sebastian Schrimpff 29 Financial Analyst
Miriam Staley 26 Hotel Manager
Paul Torrisi 34 Property Developer

* as of the date of the programme.

[edit] Challenges

There were 12 challenges, one per weekly episode.

[edit] Week 1

  • Project managers: Saira (First Forte) and Timothy (Impact).
  • Task: Buying and selling flowers, the team that makes the most profit wins.
  • Result: First Forte spent the first half the day selling flowers at the market before deciding to sell from pavement to pavement. Impact, on the other hand, immediately started selling flowers door to door.
  • Winner: Impact.
  • Reward: A trip to the London Eye.
  • Brought into the boardroom: Saira, Adenike and Miranda.
  • Who gets fired: Adenike, for lying about the exact number of flowers she sold.

[edit] Week 2

  • Project managers: Lindsay (First Forte) and Raj (Impact).
  • Task: Create and design a new toy for a toy company; the team deemed to have created the best concept wins.
  • Result: Impact came up with an idea for an electronic trading card game named "Switchbase", while First Forte could not decide between a card semaphore system called "Secret Signals" and an exploding robot. A focus group of Brownies and Cub Scouts came out in favour of the latter, however project manager Lindsay opted to take a risk with "Secret Signals".
  • Winner: Impact.
  • Reward: Clay pigeon shooting at a country club.
  • Brought into the boardroom: Lindsay, Adele and Miriam.
  • Who gets fired: Lindsay, for not listening to her team-mates.
  • Notes: While Impact may have won, Sir Alan Sugar confronted them with similar products from other toy companies in an effort to find out if they had copied the idea of the electronic card game or were simply unaware.

[edit] Week 3

  • Team re-shuffle: Ben, Sebastian and Tim moved to First Forte, whilst Rachel and Saira moved to Impact.
  • Project managers: Adele (First Forte) and Matthew (Impact).
  • Task: Purchase a set list of ten items for prices lower than those asked by the retailers. The team which spends the least wins.
  • Result: Impact failed to find a new bowler hat, for which they were fined £80. However, an electronics store's shopkeeper decided to give them a Freeview box for nothing, offsetting the fine. First Forte managed to acquire all of the items.
  • Winner: Impact.
  • Reward: Dinner with Sir Alan Sugar at an Italian restaurant.
  • Brought into the boardroom: Adele, Ben and Miranda.
  • Who gets fired: Miranda, for not showing respect to the project manager.

[edit] Week 4

  • Project managers: Tim (First Forte) and James (Impact).
  • Task: Select items from the Harrods catalogue and sell them from concession stands within the store. The team that makes the most money wins.
  • Result: Impact was able to sell a bag just before closing time that gave them almost £100 lead over First Forte.
  • Winner: Impact.
  • Reward: A helicopter trip around English stately homes.
  • Who gets fired: No one - Adele resigns from the competition for personal reasons.
  • Notes: After her resignation Sir Alan Sugar informs Adele that she would have been the one to get fired.

[edit] Week 5

  • Project managers: Sebastian (First Forte) and Rachel (Impact).
  • Task: Selecting an artist and selling their work in an art gallery. The team that makes the most money wins.
  • Result: Both teams initially selected an artist couple whose works were inspired by light and spectra. After meeting both teams, the couple elected to work with First Forte. Impact had to settle for an artist specialising in paintings of the female silhouette. Despite the higher selling price of the couple's works, First Forte sold several and managed to make £19,563. Impact sold more paintings, but their artist's works generally sold for only £250 to £2,000, and as a result they netted just £6,147.
  • Winner: First Forte.
  • Reward: A lunch trip on board the Orient Express.
  • Brought into the boardroom: Rachel, Matthew and Paul.
  • Who gets fired: Matthew, for being an awkward and overbearing character.

[edit] Week 6

  • Project managers: Miriam (First Forte) and Paul (Impact).
  • Task: Design a TV and print advertising campaign for Amstrad's new Jukebox music system, then pitch it to potential buyers.
  • Result: Paul spent much of his time directing the TV advert instead of managing his team, leaving Saira to give a very vague brief to a graphics designer on what was required from their print ad. This resulted in a TV advert that hardly showed the product, and a poor quality print advert. Rachel's sales pitch for Impact involved throwing her shoes across the room and dancing during the product demonstration. First Forte had similar problems with their TV and print adverts, but were able to recover in the sales pitch and win the task.
  • Winner: First Forte.
  • Reward: A shopping spree.
  • Brought into the boardroom: Paul, Rachel and Saira.
  • Who gets fired: Rachel, for delivering a poor sales pitch.

[edit] Week 7

  • Team re-shuffle: Ben, Miriam and Tim joined Impact, whilst Saira and Raj moved to First Forte.
  • Project managers: James (First Forte) and Ben (Impact).
  • Task: Negotiate with five celebrities for their services or property to sell in a charity auction, with the money going to the refurbishment of the Hackney Empire theatre.
  • Result: Raj was awestruck by his assigned celebrity, Paul McKenna. Sebastian did not push for more from his celebrity. Tim nearly lost the negotiation with former footballer , Ian Wright, but was saved by Miriam. Impact made £18,000 whereas First Forte made £10,000.
  • Winner: Impact.
  • Reward: Unknown.
  • Brought into the boardroom: James, Raj and Sebastian.
  • Who gets fired: Sebastian, for staying on the sidelines too much.
  • Notes:

[edit] Week 8

  • Project managers: Raj (First Forte) and Ben (Impact).
  • Task: Purchase produce and create food to sell at a country market.
  • Result: First Forte focused on jellies, jams and chutneys. James was concerned about how much they could make with the cook charging them £50 per hour. The team managed to convince the cook to work for nothing in exchange for promoting her store. Impact focused on soups but spent a lot of money buying the ingredients. Both teams were chastised by the market manager for arriving late. First Forte managed to sell all their stock, while Impact had a lot of soup left over. First Forte made £364.35, Impact made £149.69.
  • Winner: First Forte.
  • Reward: A trip to Monaco, using the task profits as gambling money in the casino.
  • Brought into the boardroom: Ben, Miriam and Paul.
  • Who gets fired: Ben, for not taking stronger control of his team.

[edit] Week 9

  • Project managers: Saira (First Forte) and Paul (Impact).
  • Task: Conduct a marketing campaign for a text messaging service of football team news sent to fans' mobile phones.
  • Result: The task was set to take place during a Tottenham Hotspur v Manchester United football match at White Hart Lane. Originally, Impact planned to place an advert on the Jumbotron, and First Forte planned to place a slogan on banners and online. However, Saira's aggressive behaviour towards Tottenham's marketing manager resulted in the club refusing to give any sort of assistance to either team. In the end, First Forte placed posters around the stadium, and hired professional promotional staff to market their service. Impact also hired promotional staff for their campaign, with the incentive of a percentage (commission) for number of text messages sold. Impact captured 704 subscriptions whilst First Forte got 468.
  • Winner: Impact.
  • Reward: A meal cooked at the candidates' house by chef Gary Rhodes.
  • Brought into the boardroom: Saira, James and Raj.
  • Who is fired: Raj, for failing to step up and make a better effort in the task, despite a previous warning.

[edit] Week 10

  • Project managers: James (First Forte) and Miriam (Impact).
  • Task: Choose and sell items live on Ideal World shopping TV.
  • Result: Miriam and James were chosen as presenters. Tim and Paul of Impact pretended to have picked the same items as Saira of First Forte, so that she got fewer of the products she wanted. Saira ended up with a unisex jacket and a mattress among the items. On the day of the live presentation, Miriam received advice and direction from both Tim and Paul who kept interrupting Tim. James managed to sell out of mattresses, and also sold a considerable number of unisex jackets. Impact made £2017 sales revenue and First Forte made £5407.
  • Winner: First Forte.
  • Reward: Rest and recreation at a castle in Scotland.
  • Brought into the boardroom: Miriam, Paul and Tim.
  • Who gets fired: Miriam, for not managing her staff properly.
  • Note: Sir Alan Sugar later admitted that Miriam probably didn't deserve to be fired at this point, as she performed better than her team-mates at this task.[citation needed]

[edit] Week 11: Interviews

  • Semi-Finalists: James, Paul, Saira and Tim.
  • Task: The remaining four applicants undergo gruelling interviews, after which two applicants will be fired.
  • Result: Unlike the US version, Sir Alan's advisers also interview the applicants.
  • Who stays: Saira and Tim.
  • Who gets fired: James because Sir Alan and the interviewers were not convinced of his dedication to work for Sir Alan (although he had the best CV of the four); and Paul for having unclear reasons to work for Sir Alan considering he had thriving businesses of his own, as well as for being too aggressive and temperamental.
  • Notes: In reality, Paul Torrisi was fired before James Max. However, the editing of the programme showed Paul getting fired after James. The continuity error of this editing was evident. When James was fired and exited the boardroom, Paul's luggage was not visible anywhere in reception. When Paul was fired and exited the boardroom, James' luggage was still in reception. It is also possible to see James still in the boardroom when Paul says goodbye to Tim and an empty seat where Paul sat when James said goodbye.

[edit] Week 12: The Grand Finale

  • Finalists: Saira and Tim.
  • Task: Each team is given a riverboat and £5,000 budget to hold an event. Attendees must buy tickets to the events. As in the US version, fired candidates were brought back to help the finalists. Tim chose Miriam, Sebastian and Ben, while Saira chose Paul, James and Raj.
  • Result: Tim's team chose to put on a fashion show while Saira's team held a wine tasting event that showcased a new brand of Californian wine. Saira's team more than recouped their budget, collecting £5,800. Despite making only about £2,800 and therefore losing money, Tim explained his long-term strategic vision.
  • Not hired: Saira was not hired. (Sir Alan did not dismiss her with "You're fired!") However, Sir Alan said there was also a position in his company for her if she wanted to take it. She turned it down but may decide to work for Sir Alan in the future (though she is not allowed to apply for subsequent series of The Apprentice).
  • Who gets hired: Tim.

[edit] Weekly results

Candidate Week Result
1 2 3 4 5 6 7 8 9 10 11 12
Timothy PM PM B Hired
Saira PM B PM Runner up
Paul B PM B PM B Fired in Week 11
James PM PM B PM Fired in Week 11
Miriam B PM B PM Fired in Week 10
Raj PM B PM B Fired in Week 9
Ben B PM PM Fired in Week 8
Sebastian PM B Fired in Week 7
Rachel PM B Fired in Week 6
Matthew PM B Fired in Week 5
Adele B PM Resigned in Week 4
Miranda B B Fired in Week 3
Lindsay PM Fired in Week 2
Adenike B Fired in Week 1
Candidate 1 2 3 4 5 6 7 8 9 10 11 12 Result
Week
Legend
Finale
Interviews
Impact
First Forte
PM Project manager
B Brought back to boardroom

[edit] References

[edit] External links

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