Tesco Advertising
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Tesco have used many Television adverts over the years. In July 2007 a DVD containing adverts from 1977-2007 was given to all colleagues.
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[edit] Early advertising
Early advertising stressed cheap prices and how to keep "The cost of living in check."
[edit] 1970s
In 1977 an advert was made where a till would show the prices to many items such as "baked beans 12 1/2p".
[edit] 1980s
Tesco's most famous advert was "Checkout 82" which was made in 1982. where a till would have a receipt coming out of it with the prices on. This advert had synth pop music as the backing and people singing "Check it out, check it out"
[edit] 1990s
Adverts in the late 90s had Prunella Scales and Jane Horrocks arguing about Tesco prices.
[edit] 2000s
Early 2000 adverts showed items and shopping trolleys talking about Tesco.
Late 2000 adverts have had included many celebrities such as The Spice Girls.
