Temahome

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TemaHome
Type Private
Founded 1981 in Lisbon, Portugal
Headquarters Flag of Portugal Lisbon, (Central offices) and
Tomar (Factory), Portugal
Key people Stephan Morais, CEO
Alice Teles Silva,Sales & MKT
Luis Vicente, Production
and José Melo, Supply Chain
Industry Manufacturing, Furniture,
Interior design
Products contemporary furniture
Employees 172 (2007)
Website www.temahome.com

TemaHome is Portugal's largest furniture exporter based in Lisbon.

The company's main markets are Germany, Switzerland, Portugal, Spain, Denmark and the USA, however as of January 2008, the company exports to 37 countries with over 1200 points of sale in 4 continents.[1]


Contents

[edit] Company history

The Portuguese secretary of economy and the Norwegian ambassador signing the agreement that originated the company, Lisbon, 1981
The Portuguese secretary of economy and the Norwegian ambassador signing the agreement that originated the company, Lisbon, 1981

Founded as Norema Portuguesa in 1981 by the marriage of the Norwegian Norema SA and the Portuguese Mendes Godinho SA, it was meant to combine the Norway's high technology with the Portuguese efficiency and affordable costs to produce furniture.[2]

Between 1984 and 1994, the company manufactured a line of modular furniture for Ikea which contributed to the improvement of its production and the decreased of its costs.

In 1995, the Norwegian partners took complete ownership of the company and started to produce kitchen, bathroom and living furniture exclusively to the Norwegian market where it maintained its own flagship stores.

In 2000, TemaHome was created through the leadership of its new major shareholder, the British 3i group PLC. From this point on, the ownership of the company was composed by four different stockholders, the British 3i (41.50%), the Spanish MCH (25.25%), the Portuguese ESCAPITAL (25.25%) and its management team (8%)

Later in 2006, a new ownership structure was defined by a Management buy-in headed by a new management team and ownership was divided as follows: Management team (30%), Lead Capital management fund (60%) and an individual investor, Miguel Calado (10%). This move set the stage for a new strategy to face the transformations in the world market caused by China's admittance to the WTO and the ever increasing competition from eastern block countries.

By the end of 2007, the company employed over 170 professionals in its staff, distribute between its Lisbon headquarters and a 16.500 Sq meters production plant in the city of Tomar

Today, TemaHome produces a line of contemporary furniture and decorative accents combining modern lines and award winning designs by some of the most respected Portuguese designers such as the likes of Filipe Alarcão [3]

[edit] Product range

Filipe Alarcão and the GEM table
Filipe Alarcão and the GEM table

The range of products is composed by 3 distinct lines: essence, style and trends.

  • Essence: Basic essential furnishing, ready to assembly similar to the Ikea style.
  • Style: A more detailed, design oriented line of products superior in quality of materials.
  • Trends: State of the art furnishing, using cutting edge materials such as DuPont's montelli, always signed by award winning international designers.

[4]

[edit] Design team

The company has relied in well known Portuguese designer Filipe Alarcão to lead its team of in house designers. Besides Filipe, the company works independently with names like Miguel Vieira Baptista, Fernando Brizio and Jette Fyhn The in house team is composed by Inês Martinho, Maria Joao Maia, Délio Vicente, Ricardo Marçal and Flora Mendonça. The company also works in cooperation on external designers like Marco Sousa Santos.

[edit] Awards

Temahome factory inTomar
Temahome factory inTomar



  • 2007 Mobis award - Best contemporary manufacturer
  • 2007 Leader company status - IAPMEI (Portugal institution for small and medium businesses)
  • 2002 Portugal Best Small and Medium businesses award
  • 2000 Portugal Best Small and Medium businesses award

[5]



[edit] References

  1. ^ Agência Financeira Portuguesa http://www.agenciafinanceira.iol.pt/noticia.php?id=898843&main_id=
  2. ^ Diario da Republica http://dre.pt/
  3. ^ Interior Design Magazine http://resourceguide.interiordesign.net/CompanyInfo.aspx?CoID=3658137&Company=Temahome
  4. ^ TemaHome website http://www.temahome.com
  5. ^ Mobiliario em noticia http://www.mobiliarioemnoticia.pt/



[edit] External links