Tassimo

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A Tassimo machine.
A Tassimo machine.

Tassimo is a consumer hot beverage system that prepares one-cup servings of espresso, regular coffee, tea, hot chocolate, and various other coffee drinks, notably those including milk such as latte or cappuccino. It was first introduced in France in 2004 and is now also available in Switzerland, the United Kingdom, Germany, the United States, Canada and Austria. The machines were developed by Kraft Foods Inc., are manufactured by Saeco International Group S.p.A. and distributed by Braun GmbH. The products are manufactured by Kraft.

Tassimo has two units for purchase in U.S. stores. One unit has a water filter included and has an MSRP of $169.99 (pictured right), the other unit is almost identical (except for a black start button and smaller reservoir) and has no water filter and has an MSRP of $129.99.

The machine operates with all Tassimo labeled pods, called T-Discs. The beverages range in price from $0.31 to $1.12 per drink depending on the product.

In 2006, Kraft took a $245 million non-cash pre-tax asset impairment charge related to lower utilization of existing manufacturing capacity. In addition, Kraft anticipates cash expenditures of approximately $3 million for the decommissioning of idle production lines.

Contents

[edit] Technology

The system utilizes proprietary beverage pods called Tassimo discs (T-Discs), which are produced and distributed by Kraft. Each has a bar code printed on its label. Once inserted, the Tassimo machine reads the bar code to calculate the amount of water, brewing time, and temperature for the specific beverage. The brewing process takes between 30-60 seconds. Discs containing milk use UHT milk, not powdered milk.

[edit] Beverages

Tassimo T-Discs
Tassimo T-Discs

The following beverages are currently available for Tassimo († = internet orders only):

Coffee
Variety Austria France Germany Switzerland UK Canada US
Carte Noire Cappuccino • †
Carte Noire Crema Intenso •
Carte Noire Columbia † • • †
Carte Noire Expresso • • † †
Carte Noire Latte Macchiato •
Carte Noire Petit Déjeuner † • † • †
Carte Noire Voluptuoso † • † • †
Carte Noire Voluptuoso Décaféiné • †
Jacobs Caffè Crema •
Jacobs Caffè Crema Sanft & Mild † • • †
Jacobs Caffè Crema Vollmundig Intensiv † • • †
Jacobs Caffè Crema XL •
Jacobs Cappuccino • † •
Jacobs Espresso • † •
Jacobs Krönung Filtercaffee † • • † †
Jacobs Latte Macchiato † • • †
Jacobs Monarch Filtercaffee •
Kaffee HAG Crema † † • • †
Kenco Café Crema •
Kenco Cappuccino •
Kenco Decaffeinated •
Kenco Espresso •
Kenco Latte Macchiato † •
Kenco Medium Roast • † †
Mastro Lorenzo Cappuccino •
Mastro Lorenzo Crema • † † †
Mastro Lorenzo Crema Intenso •
Mastro Lorenzo Decaffeinato •
Mastro Lorenzo Espresso • † †
Sustainable Development Rainforest Alliance • • † • †
Gevalia Cappuccino •
Gevalia Decaffeinated Cappuccino † •
Gevalia Espresso •
Gevalia Decaffeinated Espresso •
Gevalia Latte •
Gevalia Morning Roast •
Gevalia Signature Blend † •
Gevalia Signature Blend Decaffeinated •
Gevalia Signature Crema •
Gevalia Swiss Hazelnut •
Maxwell House Café Collection 100% Colombian
Maxwell House Café Collection Cappuccino •
Maxwell House Café Collection Espresso
Maxwell House Café Collection French Roast † •
Maxwell House Café Collection French Vanilla † •
Maxwell House Café Collection House Blend • •
Maxwell House Café Collection House Blend Decaffeinated • •
Maxwell House Café Collection Latte •
Maxwell House Café Collection Morning Blend •
Nabob 100% Colombian • †
Nabob Cafe Crema •
Nabob Cappuccino •
Nabob Espresso •
Nabob Latte •
Seattle's Best Coffee Breakfast Blend •
Seattle's Best Coffee Henry's Blend •
Starbucks Africa Kitamu • •
Starbucks Caffè Verona • •
Starbucks Breakfast Blend • •
Starbucks House Blend • •
Tea and Other Beverages
Beverage Austria France Germany Switzerland UK Canada US
Gevalia English Breakfast Tea •
Tazo Awake Black Tea •
Twinings Camomile Orange and Linden Tea † • † • †
Twinings Earl Grey Tea • • • • † • •
Twinings English Breakfast Tea • † † •
Twinings Fruits of the Forest † † • • †
Twinings Green Tea † •
Twinings Green Tea with Mint † • • • †
Twinings Chai Tea Latte soon online available † •
Suchard Hot Chocolate • • • • • • •
Cappuccino Foaming Milk Creamer •
Latte Milk Creamer •
Milk Composition † † • • •

[edit] See also

[edit] External links

Languages