T3 (The Think Tank)
From Wikipedia, the free encyclopedia
| T3 | |
|---|---|
 |
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| Type | Private |
| Founded | Austin, Texas (1989) |
| Headquarters | Austin, Texas |
| Key people | Gay Gaddis, CEO |
| Industry | Advertising |
| Employees | 250 |
| Website | www.t-3.com |
Contents |
[edit] Company
T3 is an independent integrated marketing and advertising firm with headquarters in Austin, Texas and offices in New York City and San Francisco. The agency was founded in 1989 by CEO Gay Gaddis. Today, T3 is the largest independent advertising agency owned by a woman in the United States, with capitalized billings over $230 million.[1][2]
[edit] Clients
T3's clients include Dell, Marriott, JCPenney, JPMorgan Chase, Cisco, UPS, John Deere, Universal, Ingenix, Microsoft, and the Wall Street Journal.
[edit] Work and Awards
T3 ranks among AdWeek’s Top 100 Agencies[citation needed] and Advertising Age's 2006 Top 100 U.S. Marketing Services Agencies lists.[1] Recent noteworthy work includes Wall Street Journal’s “Every Journey Needs a Journal” site [3] [4] JCPenney’s desktop application, JCPToday [5] , Dell’s Virtual Office [6], and Marriott’s Plug-In Site. [7]
[edit] Family Friendly Policies
"T3 and Under" is the agency’s in-house childcare program that allows new parents to bring their babies to work until they are nine months old. Dogs are an important part of the team too. T3’s family-friendly workplace programs have been recognized by the White House, “The Today Show,” The New York Times, Fortune Small Business [2] and most recently, “Good Morning America.” [8]
[edit] References
- ^ a b Advertising Age http://adage.com/datacenter/datapopup.php?article_id=116375
- ^ a b Fortune Small Business http://money.cnn.com/magazines/fsb/fsb_archive/2006/05/01/8376224/index.htm
- ^ Webpicks http://www.commarts.com/web-sites/journey-needs-journal.html
- ^ Creative Showcase http://www.imediaconnection.com/content/14265.asp)
- ^ JCPday http://www.adweek.com/aw/esearch/article_display.jsp?vnu_content_id=1003599526)
- ^ WebAwards http://www.webaward.org/winner.asp?eid=8279)
- ^ The future of Guest Room Technology http://www.hotelnewsresource.com/article26918.html
- ^ Good Morning America http://abcnews.go.com/GMA/LifeStages/story?id=3602802&page=1
