Supervalue

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Supervalue is a convenience supermarket in New Zealand located throughout the North Island and South Island. Supervalue stores are franchise stores to Wholesale Distributors Limited (WDL), WDL also franchises Fresh Choice Supermarkets in New Zealand. WDL is a trading entity of Progressive Enterprises, which is further owned by Woolworths Australia.

Supervalue was first established in the South Island in the early 1960's.

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