Subquadratic time
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An algorithm is said to run in subquadratic time if its running time f(n) is less then o(n2). Most naïve sorting algorithms are quadratic (e.g., insertion sort), but more advanced algorithms can be found that are subquadratic (e.g., merge sort). No general-purpose sorts run in linear time, but the change from quadratic to the common O(nlnn) is of great practical importance.
See also: Big O notation