STAR Plus

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STAR Plus
STAR Plus
Launched 1992
Owned by STAR TV
Country India
Sister channel(s) STAR One
STAR Utsav
STAR World
STAR Gold
STAR Movies
Website http://starplus.indya.com
Availability
Satellite
Bell ExpressVu (Canada) Channel 702
Big TV (India) Channel 3400
Dialog TV (Sri Lanka) Channel 24
DirecTV (U.S.) Channel 2001
Dish Network (U.S.) Channel 716
Dish TV (India) Channel 108
Pehla (Middle East) Channel ???
Sky Digital (UK & Ireland) Channel 784
SKY Network Television (New Zealand) Channel 315
Sun Direct TV (India) Channel 98
Tata Sky (India) Channel 103
Tech-Now Channel 247
Vision Asia (Australia & New Zealand) Channel ???
WorldTV (Europe) Channel 7
Cable
First Media (Indonesia) Channel 171
Rogers Cable (Canada) Channel 604
Shaw Cable (Canada) Channel 233
SkyCable Platinum (Philippines) Channel 146
StarHub CableTV (Singapore) Channel 41
TelstraClear InHomeTV (New Zealand) Channel 315
Vietbao CATV (Vietnam) Channel 73
Virgin TV (UK) Channel 803
UCS (Bangladesh) Channel 22
IPTV over ADSL
now TV (Hong Kong) Channel 794
Telus TV (Canada) Channel 520
World On Demand (Japan) Channel 711

STAR Plus is India's most watched and #1 Hindi language based general entertainment television channel. The channel is part of the STAR TV network's bouquet of channels.

STAR Plus' programming primarily consists of family dramas which mainly boast female protagonists and mother-in-law and daughter-in-law relationships in joint families. The channel is also known for bringing in a revolution in the Indian television world with new shows in the year 2000. The channel has been India's No. 1 cable channel for the last seven years, reaching more than 50 million viewers every week.

When it was first launched in 1991, STAR Plus was an English language television channel showing international content from the U.S., the UK and Australia, with Zee TV being the Hindi language channel. However, after STAR (subsequently acquired by News Corporation) ended its relationship with Zee TV, STAR Plus was transformed into a 24 hour Hindi language channel, with STAR World becoming the network's English language channel. But competitors like Sony Entertainment Television and Zee TV were in the lead, and STAR Plus struggled to survive with shows like Kora Kagaz.

In 2000, the company's CEO Sameer Nair and programming chief Tarun Katial introduced a number of new shows, catapulting the channel to its current number one position.

[edit] Shows

Main article: STAR Plus Programmes

[edit] References