Social Development Unit

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The Social Development Unit (SDU) is a government matchmaking organisation in Singapore. It was established in 1984, aiming to change the cultural/social mindsets that continue to stand in the way of graduates getting married in Singapore society. As of 2006, more than 33,000 SDU members had been married because of the help they received from this organisation.

The SDU has been criticized for promoting elitist ideology as it is available only to university graduates. Graduates from other tertiary and vocational institutes are ineligible.

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As a joke among locals, SDU has been referred to as "single, desperate and unwanted (or ugly)".

In the past, SDU has tried to spin the acronym as "Single, Desirable, and Unattached."

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