Soccer mom

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In North American social, cultural and political discourse, soccer mom broadly refers to a middle-class woman who spends a significant amount of her time transporting her school-age children to activities such as soccer practice. The male equivalent, soccer dad, is less-used.

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[edit] Defining the soccer mom

The term has been traced to Ludlow, Massachusetts, where a report came out that a man absconded with $3,150 raised for the benefit of a local soccer league. It is unclear whether a newspaper story or a television news report was the first to use the term.[1] The term came into widespread use in the 1990s, notably during the 1992 and 1996 presidential campaigns and has been in use ever since.[citation needed]

In a literal definition, soccer moms have children who play soccer. The term has been extended in popular culture to include mothers anxiously running their children errands in Minivans while chatting on their cell phone. To some extent the phrase has begun taken on a negative stigma. Nissan, who had for several years courted the "soccer-mom" image, repositioned its Quest minivan as "stylish, sexy and desirable" [2].

[edit] In Australia

The phrase "soccer mum" has been used in Australia in the context of Australian national politics. In May 2007, the conservative Liberal Party government announced that families will receive up to $8,000 per child in a one-off election-year bonus to reduce the cost of childcare. It was reported that the payments were aimed at the group known politically as "the soccer mums".[3]

[edit] In popular culture

These are books, films and other media relating to this cultural concept.

[edit] See also

[edit] References

  1. ^ Soccer Mom Nonsense. slate.com. Retrieved on June 19, 2007.
  2. ^ "'SOCCER MOM' LOVES ROLE, BUT THE STEREOTYPE STINKS." The Post-Standard (Syracuse, NY) (Sept 28, 2003): C1.
  3. ^ Childcare cash splash to mums. news.com.au. Retrieved on June 19, 2007.

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