Smokey Bones Barbeque and Grill
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Smokey Bones Barbeque and Grill is a chain of casual dining restaurants. It's headquarters is in Orlando, Florida and it is owned by Sun Capital Partners. Darden Restaurants, Inc. created the concept and the first Smokey Bones restaurant opened in Orlando, Florida, in 1999. It currently has 59 restaurants in 17 Eastern states.[1]
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[edit] Atmosphere
Smokey Bones creates a rustic mountain lodge setting by using lots of wood, including tall timbers and logs, stacked stone, fireplaces, and imagery of mountain settings. Unlike a rustic mountain lodge there are multiple televisions hung throughout the seating area, as well as at the bar. Television volume and channel can be controlled via audio boxes that are located at many tables and (in some restaurants) throughout the bar.
[edit] Divestiture and closings
On May 5, 2007 it was announced that Darden Restaurants was closing 54 Smokey Bones Restaurants and the remaining 73 restaurants would go up for sale. The reason given was Darden wanted to "better position itself for future casual dining leadership". Smokey Bones had lagged the performance of Darden’s other brands as the barbecue concept’s core guests chose to dine at Smokey Bones with less frequency. There were a number of Smokey Bones restaurants that had not performed well for some time and the declining trend accelerated.[2][3] The chain was sold to Barbeque Integrated, an affiliate of Sun Capital Partners in December 2007 for $80 million. The deal was finialized in January 2008. Some of the anticipated changes will be to add flavors to its barbecue recipes, improve customer service, and concentrate more on beer and frozen adult beverages. The Smokey Bones name will remain the same, and Sun Capital said it has plans to expand the concept into existing and new markets.[4]
[edit] References
- ^ Smokey Bones Locations at a Glance. Retrieved on 2008-01-14.
- ^ Darden Restaurants announces the closing of Smokey Bones. Retrieved on 2007-05-05.
- ^ List of closing stores. Retrieved on 2007-05-05.
- ^ Smokey Bones under new ownership. Retrieved on 2008-01-14.
[edit] See also
[edit] External links
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