Sirivennala Seetha Rama Sastry(Poet and Lyricist)
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Chembolu SeethaRama Sastry (b. 20th May, 1955) (popularly known as Sirivennela) is a Telugu poet, very popular for his film songs. While working in Telephone industry, Sastry got a call from Dr.K.Viswanath to pen lyrics for the movie Sirivennela, which became his pen name afterwards. He penned thousands of songs in Telugu language and still is a leading lyricist in the Telugu Films.
He wrote a variety of songs ranging from classic poetry to the folk, he is famous for writing lyrics which are easy to understand/sing. Sastry's personal website can be found here.
Sirivennela cherishes his professional relationship with the national award winning Telugu film director, Dr.K.Viswanath. He considers SivaPoojaku chigurinchina from Swarna Kamalam and Eppudu Oppukovadduraa votami to be some of his best songs.
He got several awards for his inspirational lyrics, most notable ones being Andhra Pradesh State Award for Best Lyrics six times.