Shanghai Tang
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- For the TV series which uses the song Shanghai Tan (also known as Shanghai Bund, Shanghai Tang or The Bund), see The Bund (TV series).
Shanghai Tang is an international clothing chain company, founded in 1994 by Hong Kong businessman David Tang Wang Cheung and now controlled by Richemont.
David Tang claimed that Shanghai Tang is a Chinese label that set out to rejuvenate Chinese fashion and should not be described as "East-meets-West". However, the fundamental design concept is inspired from traditional Chinese clothing combined with the modernity and dynamism of the 21st century. The brand is noted for its use of very bright colours.
The original, and now flagship, Shanghai Tang store in Hong Kong's Pedder Street (in Central) provides the lead for 24 outlets worldwide, including Bangkok, Beijing, Dubai, Honolulu, Jakarta, Kuala Lumpur, London, Miami, Milan, New York, Paris, Shanghai, Singapore, Taipei, Tokyo and Zurich[1]. They are often located in well-known areas such as Bangkok's Sukhumvit Road, Tokyo's Ginza district, and Shanghai's Xintiandi. Other Hong Kong locations include Pacific Place. New store openings are promised, though expansion has been less rapid than was planned in 2005 [2].
In 1998, Richemont acquired David Tang's controlling stake in the business [3], though this is not widely advertised by the company, with Tang continuing to act as its public face.
