Seabrook Potato Crisps

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Seabrook Potato Crisps (often shortened to Seabrook's) are a brand of crisps in the United Kingdom. They are produced in the Northern English city of Bradford and are extremely popular in the north, though less so in the south. The company does offer a mail order service, where customers can buy boxes of 48 packets of crisps, and can mix flavours. They are best known for the use of sea salt on their crisps and for offering a list of unusual flavours, together with more traditional ones. These have included cream cheese and chive, Indian tandoori and Mexican chilli.

The company was founded in 1945^[1] or 1949^[2] by Charles Brook, and is is believed the name arose due to an error in a photo processing shop; instead of writing C. Brook on his film, the clerk wrote Seabrook, and the name stuck ^[3]. The original Seabrook factory was in the Allerton area of Bradford, opening a larger factory in the Princeville area during 1979/80^[2], however, production continued at the Allerton factory until 2004.^[4]

Recently, the traditional "See What You Buy" plastic packets have been replaced by foil ones, a decision which has proved unpopular with some customers.

Anyone with the surname Seabrook may be entitled to claim a free packet of the crips in order to boost the popularity of the brand.

Seabrook used to be famous for its misuse of quotation marks, including phrases such as "See" what you "Buy" and Tomato Sauce "Flavour" although it is now a lot more careful^{[citation needed]}.

The company is a co-founder and sponsor of The Blah! Party, a registered political party currently led by punk rocker Raymond 'Captain Sensible' Burns.^[5]