Talk:Resale price maintenance
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Resale Price Maintenance is not the same as MAP (Minimum Advertised Price) MAP is legal but only governs the ADVERTISED price, not the price the retailer can sell for —The preceding unsigned comment was added by 85.210.0.89 (talk)
[edit] Kato's MAP policy and Veblen goods
Recent discussion on some forum quotes Kato's MAP policy, which appears to provide another rationale for MAP:
"We at Kato USA have determined that we shall not support advertising, cooperative advertising or promotional materials that have the effect of diminishing or detracting from the perceived value of Kato products."
This appears to mean that MAP is intended to maintain the Veblen characteristics of the goods. Are there other published MAP policies that the article can cite as examples? --Damian Yerrick (talk | stalk) 20:02, 1 March 2008 (UTC)
