Radio Romántica

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Radio Romántica was a name used by EXCL Communications (later Entravision) for various Spanish-language radio stations from the 1990s through 2005. The earliest known reference to Radio Romántica is from 1997^[1], at which time KBRG San Francisco, KJMN Denver, KRZY Albuquerque, an unknown Salinas station, and another unknown station were using the name.^{[citation needed]} Radio Romántica may have existed before 1997—possibly as early as 1992 when EXCL bought KBRG.^{[citation needed]}

Entravision acquired the Radio Romántica name and stations following its purchase of EXCL Communications in 2000. The name was subsequently used on several of Entravision's other stations, including KLOB Palm Springs, KRRE Sacramento, KCVR Modesto, KVVA/KDVA Phoenix, and KRVA-AM Dallas ^[2]. In 2003, Entravision began phasing out the Radio Romántica format in favor of Super Estrella. By the end of 2005, KBRG was the only station still using it.

Radio Romántica ceased to exist on January 1, 2006, when KBRG was acquired by Univision and switched to Spanish oldies as Recuerdo 100.3. Coincidentally, KBRG's original frequency, 104.9 (used before 1998) ^[3], flipped to Spanish at the same time that 100.3 became Recuerdo. KCNL 104.9, owned by Clear Channel, briefly renamed itself La Romántica 104.9 before it assumed its current name, Enamorada 104.9, in February 2006.