Quigo
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Quigo Technologies, Inc. is a privately owned search engine marketing company headquartered in New York City. Founded in Israel in 2000 by Yaron Galai and Oded Itzhak, it developed proprietary search solutions for the online contextual advertising it offers through its two products: AdSonar and FeedPoint.
Since 2005 it has steadily been gaining a market share of the $2 billion contextual advertising market controlled by Google AdSense and Yahoo!. With its transparent and client-controlled business process, "its growing success has apparently persuaded Google that it has to change the way it sells the sponsored link ads in the future."[1]
Quigo was acquired by AOL in December 2007 for 363M$. [2]
[edit] External links
[edit] References
- ^ An Ad Upstart Challenges Google The New York Times. Retrieved 26 February 2007.
- ^ AOL Completes Acquisition of Quigo, Money December 12 2007.