Power FM Canary Islands

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91 - 92 FM Power FM
Image:Power_fm_small.jpg
Broadcast area Canary Islands
Frequency 91.1, 91.2, 91.5, 91.7, 91.9 MHz FM
First air date 22 October 1995
Format CHR
Owner Kaldec Investments S.L.
Website www.powerfmradio.com

Power FM is an English language radio station broadcasting on the frequencies between 91 - 92 FM, to the Canary Islands from Puerto Santiago in Tenerife.

Contents

[edit] Early days

Power FM started broadcasting on the 22 October 1995, broadcasting on 91.6fm to the village of Log Gigantes in the south west of Tenerife. It's founder, Gavin Watson, hosted the first programme. In the early days the station was based in the back room of an electonic's shop.

Within 2 years coverage had expanded to the entire south coast of Tenerife, including Los Cristianos and Las Americas.

[edit] Network expansion

In 2001, Power FM was broadcasting to Tenerife, La Gomera and Gran Canaria, and in 2002 it launched in Lanzarote. Giving Power FM the most radio coverage of English language radio stations in the Canaries. At this time the station went through a period of on air and online rebranding, loosing the former slogan "Your Friendly Radio Station" to becoming "Seven Islands, One Station".

In 2003 it was evident that more coverage was required in Gran Canaria, and 2 new transmitter sites were set up.

[edit] 2006 re-launch

In 2006, Power FM was bought by Kaldec Investments S.L. and the station went through a period of development, and is now based in brand new studios in Tenerife, Lanzarote and Gran Canaria.[1]

Power FM also set up a classic hit station called Gold FM.[1]

[edit] Slogans / taglines

1995 - 2001 - Your Friendly Radio Station
2001 - 2005 - Seven Islands, One Station
2005 - Present - The Canaries Best Music Variety

[edit] Previous presenters

Previous Presenters have included: Bob Preston, Theresa Willson, Rob "That Man" Astley, "Pony" Paul Marley, Mack Ballantyne, Paul Webb, Helga Ekdahl, Spencer James, Danny Looker, Juan the Man, Martin Allen.

[edit] References

  1. ^ a b "Power Fm – going for gold", Tenerife News. Retrieved on 2008-05-14.