Pitsos

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PITSOS ΠΙΤΣΟΣ Α.Ε

Type	Subsidiary
Founded	1865
Founder	Pitsos family
Headquarters	Athens, GreeceKifissia
Area served	Greece, Europe, Middle East
Industry	Manufacturing
Products	white goods
Revenue	€ 308,471,024
Net income	€ 26,954,812
Employees	1,200
Parent	BSH Group (Bosch und Siemens Hausgeräte GmbH)
Website	http://www.pitsos.gr/

PITSOS Ltd (Πίτσος) was founded in Athens in 1865 and began as a company manufacturing small household appliances and oil heaters. In 1959 it began production of fridges in a new factory; it soon invested heavily on the development and production of a wide range of modern home appliances, including TV sets. Other metal structures, including 3-wheel pickup trucks were also produced. In 1977 it was bought by Siemens Hellas Ltd. In 1996, Bosch, Siemens and Pitsos merged into a single company named "BSP". Gaggenau and Neff joined the group in 1998 and 2002 respectively. Recently,the company was rebranded to "BSH Home Appliances" ("BSH Ikiakes Syskeves A.B.E"). It boasts a leading position in the Greek household appliances market with a market share of approximately 40%. Its revenue reached €308 Million in 2005.^[1] Approximately one third of the total revenue comes from exports mainly to Europe and the Middle East.

Production facilities are now in Athens and the company employs 1200 personnel.^[2] It is the leading white goods manufacturer (such as refrigerators, fridges and ovens and, decreasingly, washing systems) in Greece producing 400,000 units per year, 30% of which for export.^[3] The company manufactures products that incorporate substantial innovations such as the "No Frost" and "Super Frost" technologies on refrigeration systems and "pyrolysis" system on cooking systems.