Peter Bennett (music promoter)
From Wikipedia, the free encyclopedia
Peter Bennett is a self made promotions man. Born Pietro Benedetto, he was raised in The Bronx, New York.
Following the death of Brian Epstein in 1967, he was hired as promotional manager for the Beatles and Apple Corps.
His first promotion was "Hey Jude", followed by Magical Mystery Tour, the Beatles' White Album, Yellow Submarine, Abbey Road and Let it Be.
After the band's breakup, Bennett became the promotion manager for each of the four Beatles individually: John Lennon, Paul McCartney, George Harrison and Ringo Starr, as well as the original drummer Peter Best and numerous other stars. Cited by Billboard Magazine as the man who "made unknowns into stars and stars into superstars," he has the distinction of being the only promotions manager to work simultaneously with the Beatles, the Rolling Stones, Elvis, Bob Dylan, Frank Sinatra and Tony Bennett.
As of 2008, he is currently writing his autobiography.