Peter Bamford
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Peter Bamford has been the Chief Marketing Officer of Vodafone during the period between 2003 - April 2006. He was also a Board director since: April 1998. Previously, he was Chief Executive, Northern Europe, Middle East & Africa Region and Managing Director of Vodafone UK.
Before joining Vodafone in 1997, Peter Bamford held senior positions with Kingfisher plc and Tesco PLC and was a director of WH Smith PLC.
Peter was responsible for the full range of marketing and commercial activities in Vodafone, including brand, global product development and content management, accountability for serving Vodafone's global corporate customers and management and procurement of the global handset portfolio.
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