Nuffnang

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Nuffnang is Asia's first blog advertising community.[1] In an interview with The Star, Timothy Tiah revealed the open management structure in which Nuffnang operates on to keep up with the fast-growing pace of the company.[2]

Nuffnang uses a tracking system that provides Nuffnang community members with details about their blog readers, such as number of unique visits.

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[edit] History

Nuffnang was launched in February 2007 by Timothy Tiah Ewe Tiam and Cheo Ming Shen. The idea for a regional blogger community was started when Timothy Tiah's first blog, Leng Mou, found success from what started as a small blog between two friends.[3]

[edit] Controversies

Nuffnang added, without prior notice, a $1 administrative fee on payments that was noted on the cashout page. The sudden introduction of this fee did not go down well with some bloggers. [4][5][6]. Nuffnang has since responded with a brief breakdown of their operational costs[7], as well as pointing out that their cashout threshold of $50 was lower than that of their competitors. Besides, nuffnang's has also lost some of the market share to its' competitor adverlets because adverlets are offering cheaper price than them.

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[edit] External links