New Soul

From Wikipedia, the free encyclopedia

“New Soul”

Single by Yael Naïm
from the album Yael Naïm

Released

February 15, 2008

February 18, 2008

March 4, 2008

Format

Digital download

Recorded

2007

Genre

Pop rock, R&B, Indie rock^[1]

Length

3:45

Label

Tôt ou tard^[2]

Writer(s)

Yael Naïm

Producer

Yael Naïm, David Donatien

Yael Naïm singles chronology

"Toxic"
(2007)

"New Soul"
(2008)

This article is about the Yael Naïm song. For the genre, see Neo soul.

"New Soul" is the second single by the French-Israeli singer Yael Naïm, from her eponymous album. The song has gained popularity in the U.S. following its use by Apple in an advertisement for their MacBook Air laptop. In the song Naïm sings of being a new soul who has come into the world to learn "a bit 'bout how to give and take." However she finds that things are harder than they seem. The song features a prominent "la la la la" section as its hook.

1 Music video
2 Chart performance
- 2.1 Charts
3 References
4 Links

[edit] Music video

The video shows Naïm moving into an empty apartment. She covers the walls in wallpaper depicting a lake by a forest. She then begins unpacking several other things, including numerous portraits of people she hangs on the wall. As she hangs the portraits of the people on the wall, the people in the portrait are shown in real life, in the setting of where they are in the picture. Naïm then begins painting on the portraits, which causes whatever she paints to appear with the people in real life. She then removes one of the portraits, to discover a hole in the wall, leading to the actual forest setting shown in the wallpaper. She pushes on the wall, and it falls down, leaving her standing right on the lake. The other three walls fall down, and all that's left is the floor of the apartment, which has now become like a raft floating on the lake. All the people from her portraits are then shown in a boat traveling towards her. They approach and climb on the makeshift raft with her, as they all celebrate.

[edit] Chart performance

In the issue dated February 16, 2008, "New Soul" debuted on the U.S. Billboard Hot 100 at number 9, giving Naïm her first single ever to enter any U.S. chart. It reached #7 on the Hot 100 before falling to #42 the following week making it one of the largest falls from the top 10 in Billboard history. It recently rebounded into the top fifty due to being featured on the Apple MacBook Air commercials. It debuted at number 44 on the Canadian Hot 100, and jumped to #7 on the chart the following week, and #13 on United World Chart, also climbing to #7 the following week. In her birth country of France, the single has reached number 2 so far on the French Singles Chart. It debuted on the UK Singles Chart at #42. It is expected to once again, rebound on the Hot 100 as it officially goes for Top 40 Mainstream radio adds on May 13, 2008. ^[3]

[edit] Charts

Chart (2008)	Peak position
Australian Singles Chart^[4]	29
Austrian Singles Chart^[5]	2
Belgian (Wallonia) Singles Chart^[6]	1
Belgian (Flanders) Singles Chart^[7]	1
Billboard Euro Digital Songs^[8]	8
Billboard European Hot 100^[9]	3
Brazilian Hot 100^[10]	79
Bulgarian National Top 40^[11]	29
Canadian Hot 100^[10]	7
Dutch Singles Chart ^[12]	12
Euro Main Chart^[13]	23
French Singles Chart^[10]	2
French Digital Chart	1
German Singles Chart^[14]	4
Israeli Singles Chart	2
Italian Singles Chart^[15]	6
New Zealander Singles Chart^[16]	21
Poland Singles Top 50	7
Swiss Singles Chart^[10]	5
UK Singles Chart^[10]	30
U.S. Billboard Hot 100^[10]	7
U.S. Billboard Pop 100	10
U.S. Billboard Hot Digital Songs	2
U.S. Billboard Hot Adult Top 40	19
United World Chart	7

Preceded by "Don't Stop the Music" by Rihanna	Belgian (Wallonia) number one single (first run) February 2 - February 9, 2008	Succeeded by "Parle à ma main" by Fatal Bazooka and Yelle
Preceded by "Parle à ma main" by Fatal Bazooka and Yelle	Belgian (Wallonia) number one single (second run) March 15, 2008	Succeeded by "Il avait les mots" by Sheryfa Luna