Monroney sticker

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Window Sticker for a 2006 Volkswagen Jetta
Window Sticker for a 2006 Volkswagen Jetta

In the United States, all new automobiles are required to include an official form listing certain information about the car; this window sticker is commonly called a Monroney sticker in the industry (or simply a window sticker), named after Almer Stillwell "Mike" Monroney, the Oklahoma senator who sponsored the Automobile Information Disclosure Act of 1958.

The sticker is required to be affixed to the side window or windshield of every new car sold in the United States that can only be removed by the ultimate customer (US Code Title 15 Chapter 28 Sections 1231-1233). A fine of up to US$1,000 per vehicle plus one year in jail for each offense is authorized if the sticker is missing. The act does not apply to vehicles with a gross vehicle weight rating (GVWR) of more than 8500 pounds (3856 kg).

The sticker must include the following information:

  • The manufacturer's suggested retail price (MSRP)
  • Engine and transmission specifications
  • Standard equipment and warranty details
  • Optional equipment and pricing
  • City and highway fuel economy ratings, as determined by the Environmental Protection Agency (EPA)

This law is rarely enforced and when it is enforced it is usually just by a letter requesting compliance. Knowing this, many dealers flaunt this law by removing the sticker and creating their own which includes additional charges for dealer prep, paint protection, and other profit additions.

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