MocoSpace
From Wikipedia, the free encyclopedia
| MocoSpace | |
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 MocoSpace Screenshot |
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| URL | http://www.mocospace.com |
| Commercial? | Yes |
| Type of site | Mobile Social Network |
| Registration | not required |
| Available language(s) | English |
| Owner | JNJ Mobile, Inc. |
| Created by | JNJ Mobile, Inc. |
MocoSpace is a social network specifically designed for use on a mobile device, also known as a mobile social network.[1] The features of the site are similar to other social networking sites. Features include mobile chat, instant messaging, photo and video sharing, as well as forums[2]. MocoSpace is an off deck[3] mobile site, which means that it isn't featured on the start page of cell phone carriers but is a standalone mobile web site that can be visited by any phone with mobile web access. MocoSpace is one of a number of Boston-area startups focusing on developing applications for the mobile web. [4] MocoSpace is the largest mobile social network in the U.S. with well over 2 million registered users and over one billion monthly pageviews[5]. It is also one of the largest mobile websites of any type in the U.S. as reported by Hitwise [6] and Opera[7].
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[edit] Origin
MocoSpace was co-founded in 2005 by Justin Siegel and Jamie Hall[8], who had previously co-founded and sold mobile gaming company JSmart Technlogies in 2004 to SkyZone Entertainment, an affiliate of Korea's SK Group. [9] Venture funding for start up companies in the mobile space expanded rapidly starting in 2005[10], and MocoSpace was a beneficiary of this trend. In 2007, MocoSpace received an initial $3 million series A round of venture funding [11] and in January of 2008 received a $4 million series B round of funding[12]. At that time, MocoSpace also announced 2 million registered users and 1 billion monthly page views, placing it among the very largest off deck mobile social communities. Like most social networking services, the business model is based on serving advertisements to users.
[edit] Partnerships
Because of its ad-based revenue model, MocoSpace has partnered with a number of ad networks such as AdMob[13] and 4INFO. Because of the youth of its user base, MocoSpace has also partnered with record labels such as Def Jam[14] to promote upcoming artists.
[edit] See also
[edit] References
- ^ Cellphones look to gain a greater voice in an Internet world. International Herald Tribune. Retrieved on 2008-02-28.
- ^ "Mocospace.com Packs Quite a Punch!", JollyJo TV, 2008-02-07. Retrieved on 2008-02-26.
- ^ "What Services Are Driving Mobile Internet Usage?", ClickZ, 2006-05-18. Retrieved on 2008-02-26.
- ^ "The Boston Area Mobile 2.0 Round-Up", 93South, 2007-08-01. Retrieved on 2008-02-26.
- ^ "MocoSpace Raises $4 Million B Round", TechCrunch, 2008-01-27. Retrieved on 2008-02-26.
- ^ "Top 10 Mobile Phone Websites - March 2008", Hitwise/Marketingcharts.com, 2008 - 05-02. Retrieved on 2008-5-20.
- ^ "State of the Mobile Web: First Quarter, 2008", Opera, 2008 - 05-02. Retrieved on 2008-5-20.
- ^ "Social Nets Catch Mobile Users", Wireless Week, 2007-09-15. Retrieved on 2008-02-26.
- ^ "SkyZone Entertainment Announces Acquisition of JSmart Technologies", TMCnet, 2004-10-19. Retrieved on 2008-02-26.
- ^ "Moving way beyond small talk", The Boston Globe, 2007-08-29. Retrieved on 2008-02-26.
- ^ "MocoSpace lands $3m in funding", The Boston Globe, 2007-08-27. Retrieved on 2008-02-26.
- ^ "MocoSpace Raises $4 Million B Round", TechCrunch, 2008-01-27. Retrieved on 2008-02-26.
- ^ "AdMob Looks to the East", Mobile Marketing Magazine, 2008-01-28. Retrieved on 2008-02-26.
- ^ "Def Jam Turns to Mobile Networks for Artist Promotion", Mashable, 2007-10-31. Retrieved on 2008-02-26.
