Mike Yurosek

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Mike Yurosek is a California farmer who is known as the "father of the baby carrot". Many people are surprised to learn that the "baby carrot" that is popular in the United States is not a separate breed but a way of processing regular full sized carrots to increase utilization and decrease waste.

Mike Yurosek and his son David invented the baby carrot in the early 1980s in Bakersfield, California. Their company was called Bunny Luv. All other major carrot companies followed suit and the baby carrot is now one of the biggest sellers for the industry.

Often attributed to Mike Yurisek, the baby carrot was actually invented in the 1960s by Richard Circle of Marshburn Farm. Their lack of success originally led them to be taken off the market before making a re-appearance in the 1980s.

[edit] External links

• USA Today story on Mike Yurosek