Metromix
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| Metromix | |
|---|---|
| Type | Private |
| Founded | Chicago, IL |
| Headquarters | Tribune Tower 435 North Michigan Avenue Chicago, IL 60611, U.S. |
| Key people | Kara Walsh, CEO |
| Website | Metromix.com |
Metromix is a joint venture between Newspaper publishers Tribune Co. and Gannett. A guide to local restaurants, bars and clubs, events, concerts and movies, Metromix is available now in Chicago, Los Angeles, New York and six other large markets on the East Coast. The company will expand to launch a national network of local entertainment websites in 25 of the nation's top 30 markets and in a total of more than 40 markets by the end of 2008.[1]
Originally launched by the Chicago Tribune as a youth-oriented listings site, metromix.com recently celebrated its tenth anniversary there. The site targets young, socially active adults looking for an insider’s perspective on local trends and hotspots. Users are typically 21-to-34 years-old with significant disposable income. It has earned numerous awards including the EPpy Award for Best Entertainment Site and the Digital Edge Award for Best Advertising Program.[2]
[edit] References
- ^ Tribune, Gannett team to expand city-focused websites
- ^ Gannett to Join Tribune and Partner on National Network of Local Entertainment Sites
[edit] External links
- Tribune Company: Gannett to Join Tribune and Partner on National Network of Local Entertainment Sites
- Ad Week: Metromix Prepares for National Expansion
- The Hollywood Reporter: Digest: Date for AOL; Gannett, Trib venture
- Reuters: Metromix L.A. Hits Newsstands
- Reuters: Counting on Metromix, Growth Update May 12, 2008
- AP: Metromix Wins EPpy for Best Overall Site Design
