Talk:Marketing mix modeling

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[edit] Article needs better references

Please add Harvard references to the article. Proper citation is important. Majoreditor 01:52, 11 May 2007 (UTC)

With better citations and a few more references this article will become B-class. Majoreditor 01:53, 11 May 2007 (UTC)
Upon reflection, there's many other items to clean up in this article. Start by eliminating use of first person pronouns such as "we". Majoreditor 14:56, 12 May 2007 (UTC)

[edit] Merge?

Is this the same topic as http://en.wikipedia.org/wiki/Marketing-mix_models and should be merged? —Preceding unsigned comment added by 169.229.120.23 (talk) 06:35, 17 September 2007 (UTC)

Yes it is, and yes it should. I'll put it on my to-do list; anyone who gets to it first is more than welcome to do so! Seems to me that this one is fairly generic across industries; the other is more focused on Consumer Packaged Goods. --AndrewHowse 14:59, 17 September 2007 (UTC)

[edit] Merge!

This article is superficial compared to the Marketing-mix-models and should be merged. Nevertheless, it has some interesting models/figures which could be included. --KEnger 14:14, 2 December 2007 (UTC)