Mark Imgrund

From Wikipedia, the free encyclopedia

 This article does not cite any references or sources. (February 2008)
Please help improve this article by adding citations to reliable sources. Unverifiable material may be challenged and removed.

Mark Imgrund is a film editor known for his offbeat work in music videos and comedy-driven commercials. When he is not editing, Imgrund works as a well known raconteur.

Contents

[edit] Education

An American University graduate with a B.A. in Film and Video, Imgrund edits longform projects in addition to his spot work. While enrolled in American University's Visual Media program, he studied photography and experimental film. He also attended the School of Visual Arts in New York as well as Ohio University and the University of London.

[edit] Early Work

After working in New York as a stop-motion animation assistant on commercials and music videos that included Peter Gabriel's "Big Time", Imgrund moved into editing, assisting on music videos that included "Dirty Blvd." for Lou Reed, the Harris Savides directed video "Vertigo" for Matthew Sweet, as well as videos for New Order, Keith Richards, and R.E.M.. While assisting editor Laura Israel, Imgrund found himself working across the hall from Savides who was just getting going with his career. Paula Greif; who had just finished co-directing "Revolution" for Nike with Peter Kagan also had studio space on the same floor. The spot which featured the Beatles track, was shot on super 8 film and would go on to change the course of advertising along with copyright laws and the use of music in spots. Watching the Nike story unfold from the sidelines had a lasting impression on Imgrund's work.

[edit] Dennis Hayes & Associates

He was later hired by Dennis Hayes & Associates to assist veteran editors Barry Stilwell, Michael Saia and Lin Polito on commercials including many directed by Leslie Dektor and Jeff Preiss. D H & A was one of the first groups of editors to beta-test the brand new Avid Media Composer upon its release. A move to the west coast in the early 90's brought him to Spot Welders where he worked alongside editors Robert Duffy and Michael Heldman - assisting on a variety of music videos and commercials directed by among others, Mark Romanek, Samuel Bayer, Tarsem, and Spike Jonze; as well as cutting a few of his own.

[edit] Recent History

Recently Imgrund's editing can be seen in commercials and webisodes featuring unscripted dialogue and documentary style storytelling; complimenting his visual effects-driven spot work. In September 2007, a multi-screen large format HD installation for Microsoft Living Mobile was installed in the American Airlines terminal at JFK International Airport. The project was edited by Imgrund for McCann Erickson/SF and was directed by the designers at Brand New School. When he's not in the editing room, Imgrund can often be found tending to the goats that feed on his hillside property in California. He was one of the first editors to replace his lawn mower for goats on the west coast.

[edit] Awards

His spots have garnered an Emmy Award, a Monitor Award, three Gold NY Addy Awards, a Best of Broadcast Addy Award, and most recently - an AICP award for his 2006 Nokia campaign which was screened at MOMA. His work also earned a finalist placing with the London International Advertising Awards.

[edit] Collaboration

Directors that have collaborated with Mark include photographer Dewey Nicks, "Hoop Dreams" filmmakers Peter Gilbert and Steve James, Roman Coppola, Lance Kelleher, Rob Bindler, Ray Dillman, visual artist Doug Aitken, Jens Gehlhaar, Rob Feng, Ben Go, and Academy Award winners Barbara Kopple and Jessica Yu.

[edit] Work Credits

His music videos include work for Phranc, Jamiroquai, and the final track recorded by the original line-up of the Smashing Pumpkins titled "Untitled". Longform work includes a trailer for the feature "Spring Forward" directed by Tom Gilroy, produced by Jim McKay and Michael Stipe & starring Liev Schreiber and Ned Beatty; documentary shorts for the Smashing Pumpkins, EPK's for Lenny Kravitz and John Hiatt; a live concert for Beck; on stage-projected tour visuals for Paul Oakenfold w/ Perry Farrell and Grant-Lee Phillips, corporate projects for Microsoft and Toyota, as well as the main title sequence for the feature film "Mona Lisa Smile".

Commercial credits include: Target, BMW, Quiksilver/Roxy, Nokia, Honda, Citibank, Samsung, Commit, New Balance, Ford, Energizer, SBC, Microsoft, DirecTV, Sony, and Merrill Lynch.

Mark also does some music supervision for commercials and has used tracks from Victoria Williams as well as Red House Painters/Sun Kil Moon songwriter Mark Kozelek. The Red House Painters track "Cabezon" was selected by Imgrund for use in a Barbara Kopple directed campaign for Target. Victoria Williams has Imgrund to thank for choosing her version of "What a Wonderful World" for a Microsoft commercial in 1994 when he was still an assistant editor. It remains her most widely heard work.

[edit] Genealogy

Imgrund is the grandson of 1930's screen and stage actress Louise Huntington.